About

Proof, not vibes

Same rule we hold the AI engines to. Here it is, applied to us.

Ayo tracks whether AI assistants recommend your law firm. When someone asks ChatGPT, Gemini, or Google for a lawyer, Ayo runs those questions on a schedule, records the answers, and shows you your share of them, starting with New York law firms. Firms use it to see where they show up, who wins the answers they lose, and what to fix first.

The team

Meet the founder

Portrait of Zhao Ma, founder of Ayo
Zhao MaFounderLinkedIn

Hi, I’m Zhao Ma, the founder of Ayo.

Before Ayo I spent years building go-to-market and software systems at the venture studio Atomic, and for local hospitality businesses.

When I looked at how anyone tracked what AI says about a business, I was shocked by the lack of transparency. Visibility scores with no rigor behind them. Or data siphoned from free browser extensions, which mostly captures the wrong people asking the wrong questions.

Ayo is my answer: run the real questions on a schedule, keep every answer, and show exactly what was counted. Law firms first, because when a New Yorker needs a lawyer, the answer matters.

The product

Live today

Ayo is a live product, not a waitlist. Law firms start a free trial at app.ayohq.com, and the first board fills in the same day: share of voice, the answers behind it, and who is winning the ones you lose, across ChatGPT, Gemini, and Google AI Overviews.

app.ayohq.com/overview
Ayo overview dashboard: a Brooklyn personal-injury query with share-of-voice stat cards and a trend chart comparing your firm against the leading competitor across AI answers

Say hi

Questions, feedback, or a firm you think we should track: we read everything.

hello@ayohq.com